B2B SaaS Inbound Marketing Strategies

Inbound marketing is one of the most popular ways to grow a business online. We're experts in inbound marketing strategies for B2B SaaS & technology companies.

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Inbound Marketing Strategies for B2B SaaS & Technology Firms

Inbound marketing is all about attracting potential buyers to you. We're experts in designing and implementing inbound marketing strategies for growing B2B SaaS & Technology companies. We've learnt over the years the most important thing is understanding your business, technology and audience first.

Efficiency & Execution

Same Strategy, Better Execution.

We believe quality comes from execution. Most digital marketing strategies and tactics are well known and documented. The difference comes in efficient, relentless execution.

Our Services

Inbound Marketing Strategies

We help companies by executing proven inbound marketing tactics and strategies for companies selling B2B.

User focused

We believe inbound marketing is all about focusing on your potential users and what is the best experience for them.

Data-driven

All of our strategies are data-driven. We trust data and use accurate data to guide all of inbound marketing strategies.

Useful content

A lot of inbound marketing success is based around producing and distributing really useful content for your ideal buyers.

Senior Strategists

One of the things we are known for is that you only ever work with a senior strategist at Team4. We do this so every client gets the same level of service.

Flexible Contracts

We don't lock you into lengthy contracts. We tend to work on a rolling monthly basis unless you request otherwise. We are completely flexible.

30 Day Discovery

At the start of a project we typically do a 30 day discovery which enables us to spend enough time to understand your business and the landscape.

Work with the best

We don't like to blow our own trumpet too much but we believe we hire great people for you to work with, and they are experienced B2B marketing specialists to boot.

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Real Results

Don't worry, we've done this before. We've grabbed some screenshots from a sample of our work so you can the actual numbers and metrics behind our success.

+1,838 increase in Google rankings within one month

Using our content-led approach and because of the existing high domain authority we were able to get on to page one within 1 month and saw and overall huge boost in rankings

£2m+ in pipeline generated through a new SEO website & content creation

We built this SEO focused website for a leading tech agency. From an increase in search rankings our client saw an increase in organic lead generation and eventually added over £2 million to their pipeline.

1,300% increase in organic conversions

By rebuilding their website and then executing a content-led SEO strategy we helped this B2B SaaS start-up rocket their web traffic and their inbound lead generation numbers within a year.

Help at every stage of growth

We have the benefit of the experience working with companies from start-ups to large listed enterprises. Having this knowledge means we have a better understanding of the journey a company goes through and the challenges faced at each stage.

Tech & Platform Specialisms

Working in digital marketing means coming across the same technology again and again. Because of this we have gained a lot of experience in some key pieces of technology.

HubSpot

HubSpot is one of the most widely used CRM and Marketing Automation platforms around. We love it and we have lots of experience implementing and configuring it for our clients.

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LinkedIn Ads

LinkedIn is the social network for professionals and that is why it is used by so many companies to market to other companies. We help firms get the most our of LinkedIn Ads.

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Google Ads

Google Ads is one of the most popular channels for B2B marketers. We help companies setup Google Ads for the first time and also optimise and improve on existing campaigns.

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Webflow

Webflow is a 'no-code' website builder which requires little to know development experience. We use webflow to build websites and can help create great B2B sites.

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Google Analytics

Used by all, mastered by not many. We help companies setup and configure GA correctly to track things like web conversions & traffic changes over time.

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Meta

Meta consists of both the Instagram and Facebook channels. These are channels often used for re-marketing and retargeting in B2B paid media strategies.

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"Team4 are ideal partners for B2B companies that are looking to optimise and implement best-in-class digital marketing operations & strategies. You won't be dissapointed."

Olly Phillips, Head of Digital
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B2B Technology Specialists

We have had the opportunity to work with lots of companies across many areas with technology and have been able to adapt and pull from knowledge in one sector to feed another whilst applying some core principles.

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